Jobs

Do you have experience of digital media and programmatic trading?

Do you have a working knowledge of the media industry, including experience working with agencies and clients?

Do you have an understanding and experience of analytics, business intelligence, ad-serving, web analytics and audience targeting tools eg OAS, DFP, Boomerang, Audience Science, Quantcast, Business Objects, Omniture?

If so, then please read on.....

The Company

This multi award winning and market leading media group who boast a national and international portfolio of brands. They are a highly aspirational group where creativity and innovation are central to what they do.

The Role of Programmatic Trading Specialist

My client needs someone to report on the opportunities, issues and challenges then to identify the means to resolve/execute these solutions across both direct and programmatic sales channels. These reports would be in the form of activity reports to ensure visibility of revenue and performance to both external and internal stakeholders. The reporting will include analysis of bid CPMs, floor prices, response rates and fill rates will need to be carried out to provide insight into their impact on eCPM and revenue. This would need to be done on a weekly, monthly and quarterly basis working in conjunction with the Monetisation Analyst. These reports will then be passed to the senior management aswell as sales teams in order to optimise campaign delivery and identify business development opportunities.

Closing deals and exceeding targets must also be demonstrated as the role will involve managing the day to day setup and maintenance of private marketplace deals with ad operations and third party sales partners to ensure campaigns deliver / revenue is maximised.

The successful candidate must have exceptional interpersonal skills as they will be meeting on a regular basis with third-party sales partners to understand changes in advertiser volumes / yields and GNM performance compared to the wider market. In addition, this role will include the support of the Trading Operations Manager and their team to optimise programmatic yields through the integration of relevant third party technologies, format product changes, and the construction/implementation of programmatic ratecards to ensure pricing for programmatic customers is aligned with direct sales.

There is also an international element to this position as the job holder will be actively supporting US and Australia offices in implementing programmatic trading strategy along with the coordination of multi-market deals.

Requirements for this Programmatic Trading Specialist role

• Experience of digital media and programmatic trading
• Experience of working with agencies and clients
• Experience of working to deadlines
• Advanced IT skills - particular experience of analytics, business intelligence, ad-serving, web analytics and audience targeting tools eg OAS, DFP, Boomerang, Audience Science, Quantcast, Business Objects, Omniture, advanced Excel
• Stable work history

If you think that you could be the Programmatic Trading Specialist that our client is looking for then please send our CV to Media IQ Recruitment (in Word not PDF format) quoting reference GP/104/16/198 and a consultant will be in touch.